Friday, August 5, 2011

How Quality Score Works on Google AdWords - with Matt Van Wagner (6:14)

In this video interview, paid search expert Matt Van Wagner explains how Google's Quality Score works for text PPC ads. Quality Score is expressed numerically on a scale of 1 to 10, 10 being best. Describes how to raise your score with relevant ads and landing pages, as well as creative writing and tightly-focused ad groups.

View the Original article

No comments: