Saturday, February 7, 2009

Do You Know Twitter!

One of the fastest growing social site today is the twiiter.com. Everyday thousands are signing up to twitter and the amazing amount of conversations or tweets as it is called on at the site is mind boggling.

Let us look at what is twitter.com. How does twitter work and how can you leverage it to promote yourself or your business.

What is twitter?

The dictionary meaning is to make high pitched sounds in short bursts as the birds do. And the birds attract a lot of attention. So do you if you follow the exact definition above.

Twitter.com allows you to send a short message comprising of 140 characters to your community called followers. Such short messages have to be high pitched if you want to make any impression or attract attention. Due to limitation of 140 characters, it has to be a short burst which conveys your message and may be repeated with a series of follow up messages. You can also follow people whom you feel are good to network or listen to the tweets for useful information.

Twitter is a microblogging platform which allows you to post these short messages or updates and stored on the server so that you can access it any time and resend the messages called retweets. The messages are text based You can also search for all the posts of any of the followers or the persons you are following by clicking on their ID.

You can also connect it to your mobile devise and stay connected with your friends or community through SMS. You can keep the conversation going even when you are mobile.

Twitter sites fundamental question is what are you doing. You have to answer this question in a way that your followers get interested and a conversation begins. This is the way in which you build relationships.

How to Use Twitter

The question everyone asks at first is how to use twitter and what can you do with 140 characters which is barely a sentence.

As already said, you can follow other members of twitter whom you feel share a common interest. There are all kinds of interest groups from internet marketers to strippers. You can build a community around people who share your interest, whether losing weight or exchanging views on the current stock market.

You can inform your followers what you are doing with your current interest and drive traffic to your site if you have one.

You can post information about your articles or blog posts.

You can ask questions on your interest and there would be enough people willing to give you advice.

You can create a brand around yourself by giving expert comments within 140 characters to your interest groups or community which shares your interest. You will see that slowly you have built a large following. You can build relationships which may slowly transform into business associations and partnerships.

How you may use twitter is only limited by your creativity. If you follow some of the savvy users you will learn a lot and copy some of the best ways to use the twitter. You can also download some twitter tools here.

One word of caution must be added here. This being a social group, if you try to spam with outright sales messages, your community will get turned off fast and you may be left with no followers.

No comments: